Digital marketing for San Francisco businesses
Marketing for San Francisco businesses, from neighborhood shops that need nearby customers to tech companies selling nationally, with tight targeting and lead reporting.
- Neighborhood-radius ads for shops, studios and clinics
- LinkedIn and account-based campaigns for tech companies
- Chinese-language campaigns where your team can serve
// Free proposal
Your free marketing plan for San Francisco
Tell us about your business. We’ll review your site and market and send a plan with what we’d do first.
TLG Marketing helps San Francisco businesses get leads from Google search and maps, paid ads, LinkedIn, social media and websites, whether the customer lives a few blocks away or works at a company across the country. We’re a digital marketing agency based in Long Beach, California, since 2006, and we run San Francisco campaigns remotely with reporting on cost per lead.
What it takes to win customers in San Francisco
San Francisco fits about 800,000 residents into a small, walkable city and is home to a tech industry that sells worldwide, so the right channels depend on who you serve.
- Customers stay close to home. Many residents walk or ride Muni, so shops and studios on Valencia, Clement or Union Street win with tight radius ads and strong map listings for their own neighborhood.
- Ad auctions are crowded. With so many well-funded companies bidding, broad keywords get expensive quickly, and careful targeting and conversion tracking matter more here than in most cities.
- Tech sales cycles are long. Software and AI companies sell to buying committees, which suits LinkedIn and account-based campaigns, content that answers buyer questions and a website built around demos.
- Many customers speak Chinese. Chinatown, the Sunset and the Richmond District have large Cantonese- and Mandarin-speaking populations, and ads or pages in Chinese can reach them if your team can serve them.
How we run a San Francisco marketing campaign
We begin by agreeing on scope: local customers, national buyers or both. Local businesses usually start with the Google Business Profile, a faster website and neighborhood ads; B2B companies start with buyer research and account-based marketing aimed at named accounts.
Reporting follows the same split, with cost per call or booking for local work and cost per demo or qualified lead for B2B.
Areas we cover around San Francisco
- Oakland
- Berkeley
- Daly City
- South San Francisco
- San Mateo
- Redwood City
- San Rafael
- Mill Valley
// How it works
One team, one plan, measured results
Discovery
We learn your customers, margins and goals, and look at what is working today and what isn't.
Plan
You get a channel plan: which mix of search, ads, website and social fits your budget, and what to do first.
Launch
Our team builds the pages, campaigns and tracking, so every call and form is counted from day one.
Report and improve
Regular reports on spend, leads and cost per lead, with budget moved toward what performs.
// Client reviews
Rated 5.0 from 21 Google reviews
What clients say about working with us, in their own words.
- ★★★★★
“…it was one of the most efficient conversations I’ve ever had. Knowledgable, thoughtful, reasonably priced - highly recommend TLG Marketing”
Alec ColemanGoogle Ads and Merchant Center
- ★★★★★
“They are unbelievably efficient and always so customer service/satisfaction oriented.”
Sharon KuyperWebsite development and accessibility compliance
- ★★★★★
“I had a fantastic experience working with Evan Lamont and his awesome team at TLG Marketing as our outsourced Marketing Team.”
Fred CooperOutsourced marketing team
// What’s included
Everything marketing needs, under one roof
Strategy, development, content and reporting from one team, so nothing falls between agencies.
SEO
Rankings for the searches your customers make, in Google's map results and organic listings.
Paid ads
Google, Facebook and LinkedIn campaigns built around cost per lead.
Web design
Fast, clear websites designed to turn visitors into inquiries.
Social media
Profiles and posts that make your business look active and trustworthy.
Reputation
Google Business Profile, reviews and listings managed in one place.
Tracking and reporting
Calls, forms and bookings traced back to the channel that produced them.
// Questions
Marketing in San Francisco: common questions
Do you have an office in San Francisco?
No. TLG’s office is in Long Beach, California. We work with San Francisco businesses remotely, over video calls, with dashboards you can check any time and regular reports.
How small an area can we target with ads in San Francisco?
Quite small. Google and Meta both let you target a radius around your address or a list of ZIP codes, which suits a city where people seldom cross town for a coffee or a haircut. We usually start with the neighborhoods you serve best and widen once those produce leads.
How much does digital marketing cost?
It depends on your market, your goals and which channels you need. Tell us your monthly budget on the form and we'll recommend the mix that budget can support.
Do I need every channel?
No. Many businesses start with one or two channels, usually search and a better website, and add more once those produce leads.
How do you report results?
You get regular reports on spend, leads and cost per lead by channel, so you can see what each dollar produced.
// Start here
Ready to win more customers in San Francisco?
Send the form and we’ll come back with a plan. Prefer to talk first? Book a free 30-minute strategy session.
// Also serving
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