A Long Beach advertising agency built on tracking
We plan where your advertising budget goes, create the ads, and track calls and forms across every channel so you can compare what each lead costs.
- Search, social, display and print in one plan
- Ads and landing pages designed in-house
- One report comparing cost per lead by channel
// Free proposal
Your free advertising proposal
Tell us about your business. We’ll review your site and market and send a plan with what we’d do first.
An advertising agency plans, creates and places ads for a business across the channels its customers use. TLG Marketing is a Long Beach advertising agency, founded in 2006, that runs search, social, display and print advertising from one team, tracks the calls and forms each channel produces, and moves budget toward the ads that bring leads.
Who hires us as their ad agency
We work with businesses that have outgrown boosting posts and running ads themselves, and would rather not hire a separate vendor for each channel. Some come to us after years of ad spend with no clear picture of which ads produced customers. Others are launching a product or location and want a plan before the money goes out. Our past work includes projects for Rezvani, Primo Fitness and Elite One Mortgage.
What we plan and produce
- Media planning. A budget split across search, social and display based on where your buyers spend time, reviewed each month against results.
- Creative. Copy, ad graphics and print layouts from our graphic design team, with one consistent look across every placement.
- Landing pages. A page for each campaign, built by our developers, so ads never drop people on a generic home page.
- Cross-channel tracking. Unique call tracking numbers, form tracking and tagged links, so each lead can be traced to the ad that produced it.
Channels we run
Google Ads captures people searching for what you sell. Facebook and Instagram advertising reaches them before they search. For business buyers we add LinkedIn outreach. Print and display ads build awareness, and each carries its own phone number or web address so it is judged on leads like everything else.
Local office, wider team
Our office is at 356 Redondo Ave in Long Beach. Strategy, design and development come from one team across the USA, Europe, India and the Philippines, so the people writing your ads also build the pages those ads point to.
// How it works
How we turn ad spend into leads
Audit & tracking
We review any existing ad accounts and set up call, form and Google Analytics 4 tracking before new budget is spent.
Plan & build
We choose keywords and audiences, write the ads and build landing pages designed to turn clicks into calls and inquiries.
Launch & watch
Campaigns go live while we monitor search terms, audiences and early cost per lead closely.
Optimize & report
Each month we move budget toward what produces leads, cut what doesn’t, and report spend, leads and cost per lead.
// Client reviews
Rated 5.0 from 21 Google reviews
What clients say about working with us, in their own words.
- ★★★★★
“…it was one of the most efficient conversations I’ve ever had. Knowledgable, thoughtful, reasonably priced - highly recommend TLG Marketing”
Alec ColemanGoogle Ads and Merchant Center
- ★★★★★
“They are unbelievably efficient and always so customer service/satisfaction oriented.”
Sharon KuyperWebsite development and accessibility compliance
- ★★★★★
“I had a fantastic experience working with Evan Lamont and his awesome team at TLG Marketing as our outsourced Marketing Team.”
Fred CooperOutsourced marketing team
// What’s included
Everything paid ads needs, under one roof
Strategy, development, content and reporting from one team, so nothing falls between agencies.
Conversion tracking
Calls, form submissions and bookings counted in Google Ads, Meta and Google Analytics 4.
Keyword & audience research
Searches and audiences chosen for buying intent, with negative keywords to block wasted clicks.
Ad copy & creative
Text ads, images and carousels written and designed by our in-house team.
Landing pages
Fast, focused pages built by our developers around each campaign’s offer.
Bid & budget management
Ongoing changes to bids, budgets and targeting based on cost per lead.
Lead reporting
Monthly reports on spend, leads and cost per lead for every campaign.
// Questions
Advertising: common questions
How do you decide which channels to use?
We start with where your buyers spend time and how they make decisions. Businesses whose customers search get search ads first, while those that need to create demand add social and display. Budget then shifts toward whichever channel shows the lowest cost per qualified lead.
Do we need to be based in Long Beach to work with you?
No. Local clients can meet us at our Redondo Ave office, and we work with businesses elsewhere in the US through video calls, shared reports and scheduled reviews.
Can you work alongside our in-house marketing team?
Yes. Some businesses hand us all of their advertising, while others keep creative or social in-house and ask us to run paid media and tracking. We agree who owns each task at the start.
How much should we spend on ads?
It depends on your market, the competition for your keywords and how many leads you need. Tell us your budget on the form and we’ll show you what it can realistically achieve.
How soon will ads bring in leads?
Ads can start showing within days of launch, once the platforms approve them. The first weeks are a learning period, and most accounts need two to three months of data before cost per lead is stable enough to judge.
Can you take over our existing ad account?
Yes. We start with an audit of your current campaigns and tracking, keep what works and fix what doesn’t. Your account history stays intact, which helps the platforms’ automated bidding.
What do you need from us to get started?
Access to your Google Ads or Meta ad account and Google Analytics, plus a 30-minute call about your services, your customers and what a good lead is worth to you.
// Start here
Want to know what your leads cost?
Send the form and we’ll come back with a plan. Prefer to talk first? Book a free 30-minute strategy session.
// More from TLG
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Google and Facebook ad campaigns managed around what each lead costs.
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