SEO services in Santa Monica, CA

SEO for Santa Monica businesses competing for residents, visitors and Westside buyers, with in-person strategy sessions on the Westside.

  • Pages for Ocean Park, Montana Avenue and Downtown
  • Visibility for visitors near the pier and Promenade
  • Separate pages for nearby Los Angeles neighborhoods
Get my free proposal Talk to us+1 562-537-6936

// Free proposal

Your free SEO plan for Santa Monica

Tell us about your business. We’ll review your site and market and send a plan with what we’d do first.

Or call +1 562-537-6936, Monday–Friday 8am–5pm Pacific.

// Trusted by

  • Anthelion Helicopters
  • Long Beach Water Department
  • SCAN Health Plan
  • USO
  • Wiley X
5.0 ★21 Google reviews
2006Founded
200+Clients
4Regions

TLG Marketing helps Santa Monica businesses win Google searches, from map results for visitors near the pier to service pages that reach Westside residents and companies. Our agency, founded in 2006, is based in Long Beach, and our team comes to the Westside to meet clients in person.

What it takes to rank in Santa Monica

Santa Monica is a separate city bordered by Los Angeles on three sides and the ocean on the fourth, and its customers come from inside and outside its borders.

  • Neighborhoods inside the city matter. North of Montana, Ocean Park, Sunset Park and Downtown each have a commercial strip of their own, and people search close to home. A business on Main Street competes in a different map than one on Montana Avenue.
  • Visitors search on the spot. The pier, the Third Street Promenade and the end of the Metro E Line bring a steady flow of tourists and day-trippers looking for food, rentals and activities nearby. Accurate hours, photos and reviews help decide where they go.
  • Tech, media and health employers bring B2B demand. Software, gaming and entertainment companies have offices here, along with Providence Saint John’s Health Center and UCLA Medical Center, Santa Monica. Agencies, consultants, suppliers and medical practices need pages that answer specialist searches.
  • Santa Monica College shapes the calendar. A large student population follows the semester, which affects demand for housing, tutoring, food and part-time services.

How we run a Santa Monica SEO campaign

We meet first, on the Westside or in Long Beach, to agree on the audiences and neighborhoods worth the most to you. Then we tighten your Google Business Profile, clear technical problems, and create pages for your services, Santa Monica’s neighborhoods and the nearby Los Angeles areas you serve, supported by links from Westside publications and organizations.

Monthly reports break rankings down neighborhood by neighborhood and show the visits, calls, bookings and form leads search brought you. The approach is set out in full on our local SEO services page.

Our office at 356 Redondo Ave, Long Beach is about 32 miles from Santa Monica by road. Directions

Areas we cover around Santa Monica

  • Venice
  • Brentwood
  • Pacific Palisades
  • Ocean Park
  • Mar Vista
  • Culver City
  • Westwood
  • Malibu

// How it works

From audit to leads in four steps

  1. Audit & research

    We audit your site’s technical health, content and links, and research the searches your buyers actually make.

  2. Roadmap

    You get a prioritized plan: what to fix, which pages to create, and which searches to win first.

  3. Build & optimize

    Our developers fix technical issues, we improve and create pages, and we earn links from relevant, reputable sites.

  4. Report & refine

    Regular reports on rankings, traffic and leads, and changes based on what the numbers show.

// Client reviews

Rated 5.0 from 21 Google reviews

What clients say about working with us, in their own words.

  • ★★★★★

    “…it was one of the most efficient conversations I’ve ever had. Knowledgable, thoughtful, reasonably priced - highly recommend TLG Marketing”

    Alec ColemanGoogle Ads and Merchant Center

  • ★★★★★

    “They are unbelievably efficient and always so customer service/satisfaction oriented.”

    Sharon KuyperWebsite development and accessibility compliance

  • ★★★★★

    “I had a fantastic experience working with Evan Lamont and his awesome team at TLG Marketing as our outsourced Marketing Team.”

    Fred CooperOutsourced marketing team

Read all 21 reviews on Google More reviews

// Buyer’s guide

How to choose an SEO agency in Santa Monica

  1. Look for startup and B2B experience

    Santa Monica is part of the tech and media scene known as Silicon Beach, and many local firms sell to those companies. If your buyers are other businesses, ask an agency for examples of B2B content and lead tracking, since map rankings won’t reach a marketing director comparing vendors.

  2. Ask how it handles visitor searches

    Visitors near the pier, the Third Street Promenade and the Metro E Line’s last stop search on their phones and decide fast. If tourists matter to you, ask an agency how it will keep hours, photos and menus current, and how it will estimate walk-ins that never show up as a click.

  3. Expect a visit to the Westside

    Santa Monica is about 32 miles from our office at 356 Redondo Ave in Long Beach, and we make that drive for strategy sessions. Willingness matters more than distance, so ask any agency, near or far, whether it will meet you in person when it counts.

  4. Check the agency’s own address

    An address on a website doesn’t always mean an office. Look it up on Google Maps, read the agency’s reviews, and ask where the people working on your account are actually based and how often they come to the Westside.

// What’s included

Everything SEO needs, under one roof

Strategy, development, content and reporting from one team, so nothing falls between agencies.

  • Technical SEO

    Speed, crawlability, indexing, structured data and fixes in the code itself.

  • Keyword research

    Searches mapped to pages by intent, so each page targets buyers, not browsers.

  • On-page optimization

    Titles, headings, copy and internal links tuned for the searches that matter.

  • Content

    Service pages, location pages and articles written for people first.

  • Link building

    Mentions and links from relevant, reputable sites in your industry and area.

  • Local SEO

    Google Business Profile, reviews and listings for map-pack visibility.

// Questions

SEO in Santa Monica: common questions

Do you have an office in Santa Monica?

No. We work from Redondo Avenue in Long Beach and make the drive to Santa Monica for strategy sessions and reviews. Between visits we work by video and shared reports.

Should we target Santa Monica or the nearby LA neighborhoods?

Usually both. Santa Monica is its own city, surrounded by Los Angeles neighborhoods such as Brentwood, Venice and Pacific Palisades, and customers search with all of those names. We build a main Santa Monica page plus pages for the neighborhoods you actually serve, and track rankings in each.

We sell to Silicon Beach tech companies. Can SEO reach their teams?

Yes, mostly through content. Product, marketing and operations leads research vendors by searching for the problem they need solved, so pages that explain your service, show relevant work and make it easy to book a call reach them early. We track those leads separately from walk-in traffic.

Does the Wednesday farmers market bring searches downtown?

It brings foot traffic, and with it phone searches for coffee, breakfast and parking. The Downtown Farmers Market sets up on Arizona Avenue every Wednesday morning, so cafés and shops nearby can keep morning hours accurate and mention the market on their location pages.

Does a Main Street café compete with Montana Avenue in search?

Mostly not. Map results depend heavily on where the searcher is, so a café on Main Street in Ocean Park competes mainly with its own neighbors, while Montana Avenue shops compete with theirs. That’s why we track rankings neighborhood by neighborhood.

How long does SEO take to work?

Most sites see movement within three to six months; competitive searches take longer. Your roadmap sets expectations search by search, so you know what to expect and when.

How much do SEO services cost?

It depends on how competitive your market is and how much work your site needs. Tell us your monthly budget on the form and we’ll show you what it can realistically achieve.

Will you work on my existing website?

Yes. We work on WordPress, ecommerce platforms and custom-built sites. If the site itself is holding you back, our developers can fix it or rebuild it.

What do you need from me to get started?

Access to your website, Google Search Console and Google Analytics, and a 30-minute call about your customers, services and goals.

// Start here

Ready to win more customers in Santa Monica?

Send the form and we’ll come back with a plan. Prefer to talk first? Book a free 30-minute strategy session.

Get my free proposal Book a strategy session

// Also serving

SEO in other cities

Straight-line distance from Santa Monica.

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