Oil and gas marketing that reaches operators
We help oilfield service companies, equipment suppliers and energy firms reach operators and contractors with capability pages, LinkedIn and account-based campaigns, and trade show follow-up.
- Capability pages organized by basin and service
- Account campaigns aimed at operators and contractors
- Recruiting campaigns for field and technical roles
// Free proposal
Your free oil and gas marketing proposal
Tell us about your business. We’ll review your site and market and send a plan with what we’d do first.
Oil and gas digital marketing helps oilfield service companies, equipment manufacturers, midstream contractors and fuel suppliers reach the operators and engineers who award work. TLG Marketing builds capability and safety-focused web pages, runs LinkedIn, search and account-based campaigns, supports trade shows, and tracks which efforts lead to bid invitations, vendor approvals and meetings.
How operators choose service providers
Work in oil and gas flows through relationships, approved vendor lists and master service agreements. Before a company can bid, it usually has to pass prequalification on safety performance, insurance and training records. Field supervisors, completions engineers and procurement teams then weigh responsiveness, equipment availability and coverage in the basins where they operate. A clear website with capabilities by region, safety credentials and the right contacts helps you get onto those lists and stay there.
Channels that work in energy
- LinkedIn and account-based campaigns. Targeted ads and LinkedIn outreach aimed at named operators, plus coordinated account-based marketing for your highest-value prospects.
- Search. Pages for each service, product line and operating region, so a supervisor looking for a specific service in a specific basin finds you, built with our B2B SEO methods.
- Trade shows and industry media. Booth promotion, meeting scheduling before the event and follow-up sequences afterward, along with articles and ads in trade publications.
- Video. Equipment demonstrations and facility tours that show capability to buyers who can’t visit in person.
Safety, environmental and public sensitivities
Energy marketing is read closely by customers, regulators and the public. Photos and video should show correct PPE and safe practices, since a single careless image can raise questions during a prequalification review. Environmental and emissions claims attract scrutiny and need documented support. Social channels may draw criticism of the industry, so we agree on response guidelines with you before campaigns go live.
What TLG delivers
We plan the strategy, write and design the materials, build the website, and route forms and calls into your CRM, with reports showing which campaigns open doors with operators. Past energy-sector work includes Mangan and NanoVapor.
// How it works
One team, one plan, measured results
Discovery
We learn your customers, margins and goals, and look at what is working today and what isn't.
Plan
You get a channel plan: which mix of search, ads, website and social fits your budget, and what to do first.
Launch
Our team builds the pages, campaigns and tracking, so every call and form is counted from day one.
Report and improve
Regular reports on spend, leads and cost per lead, with budget moved toward what performs.
// Client reviews
Rated 5.0 from 21 Google reviews
What clients say about working with us, in their own words.
- ★★★★★
“…it was one of the most efficient conversations I’ve ever had. Knowledgable, thoughtful, reasonably priced - highly recommend TLG Marketing”
Alec ColemanGoogle Ads and Merchant Center
- ★★★★★
“They are unbelievably efficient and always so customer service/satisfaction oriented.”
Sharon KuyperWebsite development and accessibility compliance
- ★★★★★
“I had a fantastic experience working with Evan Lamont and his awesome team at TLG Marketing as our outsourced Marketing Team.”
Fred CooperOutsourced marketing team
// What’s included
Everything marketing needs, under one roof
Strategy, development, content and reporting from one team, so nothing falls between agencies.
SEO
Rankings for the searches your customers make, in Google's map results and organic listings.
Paid ads
Google, Facebook and LinkedIn campaigns built around cost per lead.
Web design
Fast, clear websites designed to turn visitors into inquiries.
Social media
Profiles and posts that make your business look active and trustworthy.
Reputation
Google Business Profile, reviews and listings managed in one place.
Tracking and reporting
Calls, forms and bookings traced back to the channel that produced them.
// Questions
Oil and gas marketing: common questions
Can you help us recruit field crews and technicians?
Yes. For many service companies hiring is as pressing as sales, so we build career pages, job ads on search and social, and application tracking aimed at the roles and regions you need to fill.
How do you adjust marketing when commodity prices fall?
Spending in the industry follows prices, so we plan campaigns that can scale up or down quickly. In slower periods the focus usually shifts to existing customers, maintenance and efficiency services, and staying visible to the accounts that will buy when activity returns.
How much does digital marketing cost?
It depends on your market, your goals and which channels you need. Tell us your monthly budget on the form and we'll recommend the mix that budget can support.
Do I need every channel?
No. Many businesses start with one or two channels, usually search and a better website, and add more once those produce leads.
How do you report results?
You get regular reports on spend, leads and cost per lead by channel, so you can see what each dollar produced.
// Start here
Ready for marketing that brings leads?
Send the form and we’ll come back with a plan. Prefer to talk first? Book a free 30-minute strategy session.
// More from TLG
Related services
Digital marketing
SEO, paid ads, web design and social media from one team, measured in leads.
Explore ->SEO services
Rank on Google for the searches your buyers make, and see which ones bring leads.
Explore ->Web design & development
Fast, clear websites designed and built in-house to turn visitors into leads.
Explore ->