SEO services in Boston, MA

TLG Marketing helps Boston businesses rank on Google for the searches their customers make, in map results and organic listings across the city’s neighborhoods and nearby cities. TLG has been a digital marketing agency since 2006, based in Long Beach, California, and our team works with Boston clients remotely, with reports that show the calls and leads search brings in.

What it takes to rank in Boston

Boston is the capital of Massachusetts and one of the country’s great college towns, and local search here follows its own rules:

• Neighborhoods act like small towns. People search for a dentist in Jamaica Plain or a restaurant in the Seaport, and the city is dense enough that the map pack covers only a few blocks. You need visibility in each neighborhood you serve.
• September 1 resets the market. Many apartment leases turn over on the same day each year, and tens of thousands of students arrive at schools from Boston University and Northeastern to Harvard and MIT across the river. Movers, storage, furniture and home services see their biggest surge around that date.
• Life sciences and hospitals create B2B demand. Biotech firms cluster in Kendall Square and the Seaport, and hospitals in the Longwood Medical Area employ huge workforces. Firms that serve them need pages written for specialist buyers.
• Winter changes priorities. Nor’easters and snow bring searches for plowing, roof repair and heating, while spring opens a short busy season for landscaping and exterior work.

How we run a Boston SEO campaign

We start by choosing the neighborhoods and nearby cities where you want customers, then check how you rank in each one today. From there we fix your Google Business Profile, rebuild your main service pages and add neighborhood pages, earning links from Boston associations, neighborhood groups and industry publications.

Monthly reports show rankings across each area and the calls and form leads that came from search, so you can see which neighborhoods deserve more investment. Our SEO services page covers the full process.

Areas we cover around Boston

• Cambridge
• Somerville
• Brookline
• Newton
• Quincy
• Waltham
• Medford
• Needham