Digital marketing for Knoxville businesses
Reach Knoxville residents, UT fans and travelers bound for the Smokies with search, ads, social and a website that reports every lead.
- Ads aimed at visitors planning Smokies trips
- Game-day campaigns for UT football weekends
- Pages and profiles for Farragut, Maryville and Oak Ridge
// Free proposal
Your free marketing plan for Knoxville
Tell us about your business. We’ll review your site and market and send a plan with what we’d do first.
TLG Marketing connects Knoxville businesses with customers through Google search and Maps, paid ads, social media and websites, with one plan for East Tennessee and one report on leads. We’re based in Long Beach, California, we’ve served clients since 2006, and Knoxville businesses work with us remotely.
What it takes to win customers in Knoxville
Knoxville, the Knox County seat, holds the University of Tennessee’s flagship campus and lies on the main routes into Great Smoky Mountains National Park.
- Visitors plan Smokies trips from home. Great Smoky Mountains is the most visited national park in the country, and many travelers headed for Pigeon Forge and Gatlinburg stay, eat or shop in Knoxville on the way. Ads aimed at people researching those trips can bring them to your door.
- Football Saturdays fill the city. Home games at Neyland Stadium, one of the largest stadiums in the country, draw crowds by road and by boat along the Tennessee River. Restaurants, hotels and retailers can plan ad spend and posts for each game week.
- Research and energy buyers want detail. Contractors serving Oak Ridge National Laboratory and the Tennessee Valley Authority sell to technical buyers who read websites closely and respond to LinkedIn outreach.
How we run a Knoxville marketing campaign
We start by separating local customers from visitors, since a Farragut homeowner and a family driving to Gatlinburg need different ads, pages and timing. Local campaigns open with your Google Business Profile and reviews, backed by search ads. Visitor campaigns begin with paid social and search aimed at people planning trips, plus pages that make booking easy.
Reports compare leads by channel, season and audience, so football months and summer travel can be judged on their own. See our Facebook advertising page for more on paid social.
Areas we cover around Knoxville
- Farragut
- Maryville
- Oak Ridge
- Powell
- Clinton
- Seymour
- Lenoir City
- Karns
// How it works
One team, one plan, measured results
Discovery
We learn your customers, margins and goals, and look at what is working today and what isn't.
Plan
You get a channel plan: which mix of search, ads, website and social fits your budget, and what to do first.
Launch
Our team builds the pages, campaigns and tracking, so every call and form is counted from day one.
Report and improve
Regular reports on spend, leads and cost per lead, with budget moved toward what performs.
// Client reviews
Rated 5.0 from 21 Google reviews
What clients say about working with us, in their own words.
- ★★★★★
“…it was one of the most efficient conversations I’ve ever had. Knowledgable, thoughtful, reasonably priced - highly recommend TLG Marketing”
Alec ColemanGoogle Ads and Merchant Center
- ★★★★★
“They are unbelievably efficient and always so customer service/satisfaction oriented.”
Sharon KuyperWebsite development and accessibility compliance
- ★★★★★
“I had a fantastic experience working with Evan Lamont and his awesome team at TLG Marketing as our outsourced Marketing Team.”
Fred CooperOutsourced marketing team
// What’s included
Everything marketing needs, under one roof
Strategy, development, content and reporting from one team, so nothing falls between agencies.
SEO
Rankings for the searches your customers make, in Google's map results and organic listings.
Paid ads
Google, Facebook and LinkedIn campaigns built around cost per lead.
Web design
Fast, clear websites designed to turn visitors into inquiries.
Social media
Profiles and posts that make your business look active and trustworthy.
Reputation
Google Business Profile, reviews and listings managed in one place.
Tracking and reporting
Calls, forms and bookings traced back to the channel that produced them.
// Questions
Marketing in Knoxville: common questions
Do you have an office in Knoxville?
No. We’re a Long Beach, California team, and our Knoxville work is done remotely through video calls, shared dashboards and regular reports. East Tennessee is on Eastern time, three hours ahead, so calls usually land in your late morning or afternoon.
Can we reach tourists before they get to the Smokies?
Yes. Search and social ads can target people researching Gatlinburg, Pigeon Forge and the national park, including those still at home in other states. We pair those ads with pages about your location and what you offer along the way.
How much does digital marketing cost?
It depends on your market, your goals and which channels you need. Tell us your monthly budget on the form and we'll recommend the mix that budget can support.
Do I need every channel?
No. Many businesses start with one or two channels, usually search and a better website, and add more once those produce leads.
How do you report results?
You get regular reports on spend, leads and cost per lead by channel, so you can see what each dollar produced.
// Start here
Ready to win more customers in Knoxville?
Send the form and we’ll come back with a plan. Prefer to talk first? Book a free 30-minute strategy session.
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