Digital marketing across Washington

TLG Marketing helps Washington State businesses on both sides of the Cascades with SEO, Google Maps profiles, paid ads, websites and social media, reporting every channel by the leads it brings. Our office is in Long Beach, California, and Washington businesses work with us remotely, through video planning sessions and dashboards you can check between meetings.

What it takes to win customers in Washington

• Puget Sound is a crowded, well-paid market. Seattle, Bellevue, Redmond, Tacoma and Everett are home to Amazon, Microsoft, Boeing’s Everett plant and Costco, so wages and ad costs are high and buyers expect polished websites.
• The Cascades divide the state. West of the mountains is wet and urban, while the east is drier, more rural and agricultural, with Spokane as its main city.
• Agriculture leads in the east. Washington grows more apples than any other state, the Yakima Valley grows most of the country’s hops, and Walla Walla and Woodinville are known for wine.
• Military and federal sites add demand. Joint Base Lewis-McChord near Tacoma and the Hanford site near the Tri-Cities bring steady jobs and relocating families.

How Washington buyers find businesses

Seattle-area buyers research carefully on Google, read reviews and compare websites before calling, and paid search for legal, home and medical services is costly. Vancouver, Washington, falls in the Portland market and needs its own targeting. In Spokane and the Tri-Cities, the map results are less crowded, so a well-kept profile and steady reviews can pull ahead sooner. Rural communities lean on Facebook, and B2B suppliers to tech, aerospace and agriculture reach buyers through search and LinkedIn.

Working with TLG from anywhere in Washington

We split statewide work into Puget Sound, Southwest Washington and Eastern Washington, then build pages and Google Business Profiles for each office and run ads with budgets set for each region. Your report compares Seattle-area leads with those from Spokane and Vancouver. Our website design team builds sites that hold up to Seattle buyers’ scrutiny.