Digital marketing for Richmond businesses
Search, ads, social media and a website that work together for Richmond businesses, from Carytown shops to Chesterfield contractors, with reports tied to leads.
- Channel plans for the city, Henrico and Chesterfield
- Social and maps work for restaurants and breweries
- Monthly reports on cost per lead by channel
// Free proposal
Your free marketing plan for Richmond
Tell us about your business. We’ll review your site and market and send a plan with what we’d do first.
TLG Marketing gives Richmond businesses a marketing plan that fits how the metro buys, from Instagram and map listings for Scott’s Addition restaurants to Google Ads for Chesterfield contractors and LinkedIn for downtown professional firms. We’re a Long Beach, California agency founded in 2006, and we work with Richmond companies remotely, reporting what each channel costs and what it brings in.
What it takes to win customers in Richmond
Richmond mixes state government, large corporate employers, two major universities and a food scene people travel for, and each group finds businesses in its own way.
- Diners decide on their phones. Restaurants, breweries and cideries in Scott’s Addition, Carytown and Shockoe Bottom compete on photos, reviews and current hours, so Instagram and a well-kept Google Business Profile often matter more than a big ad budget.
- Professional buyers check credentials. Law firms, accountants and consultants who sell to state agencies or to employers like Capital One and Dominion Energy are judged on their website, their LinkedIn presence and how well they answer specific questions.
- Suburban home services run on search ads. Homeowners in Henrico and Chesterfield who need a plumber or roofer tend to call the first credible result, so Google Ads set by county, backed by strong map listings, put contractors in front of them at the moment of need.
- Move-in and graduation shift demand. VCU’s downtown campuses and the University of Richmond in the West End bring students and parents to town at August move-in and again at graduation, which suits short, well-timed social campaigns for housing, food and retail.
How we run a Richmond marketing campaign
We begin by looking at where your current customers come from and which channels already produce calls. From there we build a plan for your budget: often a tune-up of your Google Business Profile and website first, then Google Ads or social campaigns aimed at the parts of the metro you serve.
Every call and form is traced to its source, and monthly reports show spend, leads and cost per lead for each channel, so budget can shift toward what works.
Areas we cover around Richmond
- Henrico
- Chesterfield
- Short Pump
- Midlothian
- Mechanicsville
- Ashland
- Colonial Heights
- Hopewell
// How it works
One team, one plan, measured results
Discovery
We learn your customers, margins and goals, and look at what is working today and what isn't.
Plan
You get a channel plan: which mix of search, ads, website and social fits your budget, and what to do first.
Launch
Our team builds the pages, campaigns and tracking, so every call and form is counted from day one.
Report and improve
Regular reports on spend, leads and cost per lead, with budget moved toward what performs.
// Client reviews
Rated 5.0 from 21 Google reviews
What clients say about working with us, in their own words.
- ★★★★★
“…it was one of the most efficient conversations I’ve ever had. Knowledgable, thoughtful, reasonably priced - highly recommend TLG Marketing”
Alec ColemanGoogle Ads and Merchant Center
- ★★★★★
“They are unbelievably efficient and always so customer service/satisfaction oriented.”
Sharon KuyperWebsite development and accessibility compliance
- ★★★★★
“I had a fantastic experience working with Evan Lamont and his awesome team at TLG Marketing as our outsourced Marketing Team.”
Fred CooperOutsourced marketing team
// What’s included
Everything marketing needs, under one roof
Strategy, development, content and reporting from one team, so nothing falls between agencies.
SEO
Rankings for the searches your customers make, in Google's map results and organic listings.
Paid ads
Google, Facebook and LinkedIn campaigns built around cost per lead.
Web design
Fast, clear websites designed to turn visitors into inquiries.
Social media
Profiles and posts that make your business look active and trustworthy.
Reputation
Google Business Profile, reviews and listings managed in one place.
Tracking and reporting
Calls, forms and bookings traced back to the channel that produced them.
// Questions
Marketing in Richmond: common questions
Do you have an office in Richmond?
No. TLG works from Long Beach, California, and looks after Richmond clients remotely, using video calls, shared dashboards and regular reports.
Should a Richmond restaurant spend on ads or on social media first?
Usually social media and your Google Business Profile come first. Diners choosing between spots in Scott’s Addition, Carytown or Shockoe Bottom look at photos, reviews and hours before anything else. Paid social then helps fill seats for openings, events and busy weekends like the Richmond Folk Festival.
How much does digital marketing cost?
It depends on your market, your goals and which channels you need. Tell us your monthly budget on the form and we'll recommend the mix that budget can support.
Do I need every channel?
No. Many businesses start with one or two channels, usually search and a better website, and add more once those produce leads.
How do you report results?
You get regular reports on spend, leads and cost per lead by channel, so you can see what each dollar produced.
// Start here
Ready to win more customers in Richmond?
Send the form and we’ll come back with a plan. Prefer to talk first? Book a free 30-minute strategy session.
// Also serving
Marketing in other cities
// More from TLG
Related services
Digital marketing
SEO, paid ads, web design and social media from one team, measured in leads.
Explore ->SEO services
Rank on Google for the searches your buyers make, and see which ones bring leads.
Explore ->Web design & development
Fast, clear websites designed and built in-house to turn visitors into leads.
Explore ->