Digital marketing for Saint Paul businesses
Search, ads and social media for Saint Paul businesses, aimed at east metro customers and timed to a calendar that runs from Winter Carnival to State Fair.
- Ads aimed at the east metro, apart from Minneapolis
- Campaigns timed to Winter Carnival and State Fair
- Reports showing cost per lead by channel
// Free proposal
Your free marketing plan for Saint Paul
Tell us about your business. We’ll review your site and market and send a plan with what we’d do first.
TLG Marketing helps Saint Paul businesses stand apart from Minneapolis competitors, with ads aimed at the east metro, Google search and map work, social media timed to the city’s seasons and websites that make it easy to call or book. We’re based in Long Beach, California, in business since 2006, and we work with Saint Paul clients remotely, with reports that tie each channel to the leads it brings in.
What it takes to win customers in Saint Paul
Minnesota’s capital shares a metro with Minneapolis but keeps its own neighborhoods, employers and customer habits.
- Minneapolis competes for every click. Broad Twin Cities targeting puts your ads in auctions across both downtowns and the western suburbs, so most Saint Paul businesses get more from campaigns aimed at the city and the east metro suburbs they actually serve.
- The Hmong community is a market of its own. Saint Paul has one of the largest Hmong communities in the country, and businesses with staff who speak Hmong can reach more families through Hmong-language social posts and ads.
- Two festivals anchor the year. The Winter Carnival in late January and the State Fair at the end of summer bring crowds, while patio season in between is short, so social and ad plans should follow those dates.
- Corporate and public buyers want proof. Headquarters such as Ecolab and Securian downtown and 3M in neighboring Maplewood, along with state agencies near the Capitol, choose vendors with clear websites and a credible LinkedIn presence.
How we run a Saint Paul marketing campaign
First we map where your customers live and how they find you today, then set targeting so your budget stays in the neighborhoods and suburbs you serve. Most plans start with your Google Business Profile, a website check and one paid channel, with Facebook advertising added when there’s a community or season to reach.
Reports arrive monthly with spend, calls, forms and cost per lead for each channel, plus the changes we plan for the following month.
Areas we cover around Saint Paul
- Roseville
- Maplewood
- Woodbury
- West St. Paul
- South St. Paul
- Falcon Heights
- Shoreview
- Mendota Heights
// How it works
One team, one plan, measured results
Discovery
We learn your customers, margins and goals, and look at what is working today and what isn't.
Plan
You get a channel plan: which mix of search, ads, website and social fits your budget, and what to do first.
Launch
Our team builds the pages, campaigns and tracking, so every call and form is counted from day one.
Report and improve
Regular reports on spend, leads and cost per lead, with budget moved toward what performs.
// Client reviews
Rated 5.0 from 21 Google reviews
What clients say about working with us, in their own words.
- ★★★★★
“…it was one of the most efficient conversations I’ve ever had. Knowledgable, thoughtful, reasonably priced - highly recommend TLG Marketing”
Alec ColemanGoogle Ads and Merchant Center
- ★★★★★
“They are unbelievably efficient and always so customer service/satisfaction oriented.”
Sharon KuyperWebsite development and accessibility compliance
- ★★★★★
“I had a fantastic experience working with Evan Lamont and his awesome team at TLG Marketing as our outsourced Marketing Team.”
Fred CooperOutsourced marketing team
// What’s included
Everything marketing needs, under one roof
Strategy, development, content and reporting from one team, so nothing falls between agencies.
SEO
Rankings for the searches your customers make, in Google's map results and organic listings.
Paid ads
Google, Facebook and LinkedIn campaigns built around cost per lead.
Web design
Fast, clear websites designed to turn visitors into inquiries.
Social media
Profiles and posts that make your business look active and trustworthy.
Reputation
Google Business Profile, reviews and listings managed in one place.
Tracking and reporting
Calls, forms and bookings traced back to the channel that produced them.
// Questions
Marketing in Saint Paul: common questions
Do you have an office in Saint Paul?
No. We’re headquartered in Long Beach, California. Saint Paul businesses work with us remotely, with video meetings, a shared dashboard and regular reports.
Is it worth advertising around the Minnesota State Fair?
For restaurants, retailers and event services, often yes. The fair runs for nearly two weeks ending on Labor Day at the fairgrounds next to the city, and it fills nearby streets, restaurants and hotels. Those businesses can schedule social posts and ads around it, while others may decide it’s a time to hold budget back.
How much does digital marketing cost?
It depends on your market, your goals and which channels you need. Tell us your monthly budget on the form and we'll recommend the mix that budget can support.
Do I need every channel?
No. Many businesses start with one or two channels, usually search and a better website, and add more once those produce leads.
How do you report results?
You get regular reports on spend, leads and cost per lead by channel, so you can see what each dollar produced.
// Start here
Ready to win more customers in Saint Paul?
Send the form and we’ll come back with a plan. Prefer to talk first? Book a free 30-minute strategy session.
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