Digital marketing for Birmingham businesses
Search, ads, social and websites for Birmingham businesses, built for a city where reputation travels fast and patients come from across Alabama.
- Review and reputation work for a close-knit market
- Ads covering Hoover, Trussville and the wider metro
- Ads that switch on when spring storms hit
// Free proposal
Your free marketing plan for Birmingham
Tell us about your business. We’ll review your site and market and send a plan with what we’d do first.
TLG Marketing runs digital marketing for Birmingham, Alabama businesses, covering search, Google Maps, paid ads, social media and websites from one team. We’re based in Long Beach, California, where the agency was founded in 2006, and we work with Birmingham clients remotely, building campaigns around how people in the Magic City choose who to call and reporting on every lead.
What it takes to win customers in Birmingham
Birmingham grew up around steel and now runs on medicine, banking and a well-known local food scene. A few traits shape how its residents find businesses:
- Reputation travels fast. Many people still ask friends, neighbors and church groups for recommendations, then check Google reviews and the website before calling. Your online presence has to confirm what they heard.
- Restaurants compete on social. Birmingham’s dining scene has drawn national attention, and diners in Avondale, Lakeview and downtown often decide where to go from Instagram posts and reviews. Consistent photos and timely posts keep you on their list.
- Storm season tests your timing. Severe spring weather sends homeowners looking for roofers, tree crews and generator installers, and paid ads that can switch on within hours of a storm catch the most urgent calls.
- Finance and corporate offices buy B2B. Banks, insurers and corporate offices downtown and along the Highway 280 corridor hire law firms, IT providers and contractors, and those buyers find vendors through LinkedIn and search.
How we run a Birmingham marketing campaign
We begin by checking what a customer sees when they look you up: your Google Business Profile, reviews, website and social pages. Gaps there undercut every other channel, so we fix them first, then add Google Ads or social campaigns aimed at the parts of the metro you serve.
Each report lists spend, leads and cost per lead by channel, so you can judge every channel on the business it brings in.
Areas we cover around Birmingham
- Hoover
- Homewood
- Vestavia Hills
- Gardendale
- Leeds
- Helena
- Chelsea
- Irondale
// How it works
One team, one plan, measured results
Discovery
We learn your customers, margins and goals, and look at what is working today and what isn't.
Plan
You get a channel plan: which mix of search, ads, website and social fits your budget, and what to do first.
Launch
Our team builds the pages, campaigns and tracking, so every call and form is counted from day one.
Report and improve
Regular reports on spend, leads and cost per lead, with budget moved toward what performs.
// Client reviews
Rated 5.0 from 21 Google reviews
What clients say about working with us, in their own words.
- ★★★★★
“…it was one of the most efficient conversations I’ve ever had. Knowledgable, thoughtful, reasonably priced - highly recommend TLG Marketing”
Alec ColemanGoogle Ads and Merchant Center
- ★★★★★
“They are unbelievably efficient and always so customer service/satisfaction oriented.”
Sharon KuyperWebsite development and accessibility compliance
- ★★★★★
“I had a fantastic experience working with Evan Lamont and his awesome team at TLG Marketing as our outsourced Marketing Team.”
Fred CooperOutsourced marketing team
// What’s included
Everything marketing needs, under one roof
Strategy, development, content and reporting from one team, so nothing falls between agencies.
SEO
Rankings for the searches your customers make, in Google's map results and organic listings.
Paid ads
Google, Facebook and LinkedIn campaigns built around cost per lead.
Web design
Fast, clear websites designed to turn visitors into inquiries.
Social media
Profiles and posts that make your business look active and trustworthy.
Reputation
Google Business Profile, reviews and listings managed in one place.
Tracking and reporting
Calls, forms and bookings traced back to the channel that produced them.
// Questions
Marketing in Birmingham: common questions
Do you have an office in Birmingham?
No. TLG is based in Long Beach, California, and we work with Birmingham businesses remotely through video calls, shared dashboards and regular reports.
Can you market a Birmingham medical practice to patients outside the city?
Yes. Birmingham’s hospitals draw patients from across Alabama and neighboring states, so specialty practices often benefit from search ads and pages that reach people in smaller towns. We follow Google’s healthcare advertising rules and track calls and appointment requests from each area.
How much does digital marketing cost?
It depends on your market, your goals and which channels you need. Tell us your monthly budget on the form and we'll recommend the mix that budget can support.
Do I need every channel?
No. Many businesses start with one or two channels, usually search and a better website, and add more once those produce leads.
How do you report results?
You get regular reports on spend, leads and cost per lead by channel, so you can see what each dollar produced.
// Start here
Ready to win more customers in Birmingham?
Send the form and we’ll come back with a plan. Prefer to talk first? Book a free 30-minute strategy session.
// Also serving
Marketing in other cities
// More from TLG
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