Digital marketing for Lowell businesses
Reach Merrimack Valley customers, including Lowell’s Cambodian and Latino communities, with search, ads, social and a website measured in leads.
- Campaigns planned for Lowell’s many languages
- Targeting that reaches southern New Hampshire buyers
- Lead reports by channel and town
// Free proposal
Your free marketing plan for Lowell
Tell us about your business. We’ll review your site and market and send a plan with what we’d do first.
TLG Marketing helps Lowell businesses reach Merrimack Valley customers through Google search and Maps, paid ads, social media and websites, planned around the languages spoken in the city. We’re on the other coast, in Long Beach, California, and have served clients since 2006; Lowell businesses work with us remotely by video and shared reports.
What it takes to win customers in Lowell
Lowell is a historic mill city on the Merrimack River in Middlesex County, northwest of Boston and just south of the New Hampshire line.
- Lowell speaks many languages. Lowell and Long Beach, where TLG is based, have the two largest Cambodian American communities in the country, and Lowell also has large Latino and Portuguese-speaking populations. Posts, ads and landing pages in Khmer, Spanish or Portuguese can reach households that English marketing alone would miss.
- New Hampshire is a short drive north. Nashua, Salem and Pelham are close by, and New Hampshire has no sales tax, so retailers on both sides compete for the same shoppers. Ads should cover the border towns you can serve.
- Tech employers and UMass Lowell shape B2B. UKG and MACOM are headquartered in Lowell, and the university’s engineering programs feed local employers, so B2B firms here need LinkedIn campaigns and a website that speaks to technical buyers.
- Commuters browse on their phones. Many residents commute by train toward Boston or along Route 3 and I-495, so mobile-friendly pages and click-to-call ads catch them between work and home.
How we run a Lowell marketing campaign
We start by finding out which communities and towns your customers come from, then decide which languages and channels to use first. A restaurant or clinic serving Lowell’s Cambodian community might begin with Khmer social posts and Google Maps, while a contractor covering Chelmsford, Dracut and Nashua might begin with search ads and town pages.
Reports break out leads by channel, town and language, so you can see what each audience is worth. For town pages and map rankings, see our local SEO services.
Areas we cover around Lowell
- Chelmsford
- Dracut
- Tewksbury
- Billerica
- Tyngsborough
- Westford
- Methuen
- Nashua
// How it works
One team, one plan, measured results
Discovery
We learn your customers, margins and goals, and look at what is working today and what isn't.
Plan
You get a channel plan: which mix of search, ads, website and social fits your budget, and what to do first.
Launch
Our team builds the pages, campaigns and tracking, so every call and form is counted from day one.
Report and improve
Regular reports on spend, leads and cost per lead, with budget moved toward what performs.
// Client reviews
Rated 5.0 from 21 Google reviews
What clients say about working with us, in their own words.
- ★★★★★
“…it was one of the most efficient conversations I’ve ever had. Knowledgable, thoughtful, reasonably priced - highly recommend TLG Marketing”
Alec ColemanGoogle Ads and Merchant Center
- ★★★★★
“They are unbelievably efficient and always so customer service/satisfaction oriented.”
Sharon KuyperWebsite development and accessibility compliance
- ★★★★★
“I had a fantastic experience working with Evan Lamont and his awesome team at TLG Marketing as our outsourced Marketing Team.”
Fred CooperOutsourced marketing team
// What’s included
Everything marketing needs, under one roof
Strategy, development, content and reporting from one team, so nothing falls between agencies.
SEO
Rankings for the searches your customers make, in Google's map results and organic listings.
Paid ads
Google, Facebook and LinkedIn campaigns built around cost per lead.
Web design
Fast, clear websites designed to turn visitors into inquiries.
Social media
Profiles and posts that make your business look active and trustworthy.
Reputation
Google Business Profile, reviews and listings managed in one place.
Tracking and reporting
Calls, forms and bookings traced back to the channel that produced them.
// Questions
Marketing in Lowell: common questions
Do you have an office in Lowell?
No. We’re located in Long Beach, California, and work with Lowell businesses remotely through video meetings, shared dashboards and regular reports. Our day starts at 11am Lowell time and runs past your close, so there is plenty of overlap.
Should we market in languages other than English in Lowell?
Where your customers speak them, a test is worthwhile. We look at how current customers find you, run ads and posts in the languages that matter using copy reviewed by you or a translator you trust, and compare the cost per lead with English campaigns.
How much does digital marketing cost?
It depends on your market, your goals and which channels you need. Tell us your monthly budget on the form and we'll recommend the mix that budget can support.
Do I need every channel?
No. Many businesses start with one or two channels, usually search and a better website, and add more once those produce leads.
How do you report results?
You get regular reports on spend, leads and cost per lead by channel, so you can see what each dollar produced.
// Start here
Ready to win more customers in Lowell?
Send the form and we’ll come back with a plan. Prefer to talk first? Book a free 30-minute strategy session.
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