Digital marketing for New York City businesses
Win customers in New York City with search, maps, social and paid campaigns aimed at the boroughs and neighborhoods you serve, measured by cost per lead.
- Ads targeted by borough, neighborhood and hour
- Map listings for walk-in and nearby searches
- Reports on spend, leads and cost per lead
// Free proposal
Your free marketing plan for New York City
Tell us about your business. We’ll review your site and market and send a plan with what we’d do first.
TLG Marketing helps New York City businesses compete for customers with tightly targeted search and social ads, Google Maps listings, content and websites built to convert. We are a digital marketing agency founded in 2006 in Long Beach, California, and New York clients work with us remotely, with campaigns aimed at the boroughs and neighborhoods that matter and cost per lead reported by channel.
What it takes to win customers in New York City
New York is the country’s largest city and one of its most crowded advertising markets, so precision usually pays off more than reach.
- Broad campaigns burn through budget. Thousands of businesses bid on the same searches, and an ad shown across all five boroughs reaches many people who will never make the trip. Targeting by neighborhood, distance and time of day keeps spend on likely customers.
- Foot traffic starts on a phone. People walking between subway stops search for coffee, lunch, repairs and appointments nearby, so an accurate Google Business Profile with current hours, photos and reviews can matter as much as the website.
- Industry buyers expect depth. Finance, media, fashion, real estate and tech firms buy from vendors who show expertise, which makes detailed service pages, LinkedIn campaigns and retargeting important for B2B companies.
- The city speaks many languages. Spanish and Chinese are widely spoken alongside English, and many other languages are common in neighborhoods across Queens and Brooklyn, so translated ads and pages can open markets competitors overlook.
How we run a New York City marketing campaign
We start by pinning down your real service area and best customers, because in New York a few neighborhoods can separate a profitable campaign from a costly one. Then we set up call, form and booking tracking, clean up your listings and landing pages, and launch tightly targeted search and social campaigns that we widen only when they hold their cost per lead.
Reports show results by channel and by area, so you can see which parts of the city pay off. Our Google Ads page describes how we structure and manage those campaigns.
Areas we cover around New York City
- Manhattan
- Brooklyn
- Queens
- The Bronx
- Staten Island
- Long Island City
- Williamsburg
- Harlem
// How it works
One team, one plan, measured results
Discovery
We learn your customers, margins and goals, and look at what is working today and what isn't.
Plan
You get a channel plan: which mix of search, ads, website and social fits your budget, and what to do first.
Launch
Our team builds the pages, campaigns and tracking, so every call and form is counted from day one.
Report and improve
Regular reports on spend, leads and cost per lead, with budget moved toward what performs.
// Client reviews
Rated 5.0 from 21 Google reviews
What clients say about working with us, in their own words.
- ★★★★★
“…it was one of the most efficient conversations I’ve ever had. Knowledgable, thoughtful, reasonably priced - highly recommend TLG Marketing”
Alec ColemanGoogle Ads and Merchant Center
- ★★★★★
“They are unbelievably efficient and always so customer service/satisfaction oriented.”
Sharon KuyperWebsite development and accessibility compliance
- ★★★★★
“I had a fantastic experience working with Evan Lamont and his awesome team at TLG Marketing as our outsourced Marketing Team.”
Fred CooperOutsourced marketing team
// What’s included
Everything marketing needs, under one roof
Strategy, development, content and reporting from one team, so nothing falls between agencies.
SEO
Rankings for the searches your customers make, in Google's map results and organic listings.
Paid ads
Google, Facebook and LinkedIn campaigns built around cost per lead.
Web design
Fast, clear websites designed to turn visitors into inquiries.
Social media
Profiles and posts that make your business look active and trustworthy.
Reputation
Google Business Profile, reviews and listings managed in one place.
Tracking and reporting
Calls, forms and bookings traced back to the channel that produced them.
// Questions
Marketing in New York City: common questions
Do you have an office in New York City?
No, our office is in Long Beach, California, and we work with New York City businesses remotely through video calls, shared dashboards and regular reports.
Should we advertise across all five boroughs?
Rarely at the start. A Brooklyn bakery and a Midtown law firm draw customers from very different areas, so we begin with the boroughs and neighborhoods that already bring you business, measure cost per lead there and expand only where the numbers hold up.
How much does digital marketing cost?
It depends on your market, your goals and which channels you need. Tell us your monthly budget on the form and we'll recommend the mix that budget can support.
Do I need every channel?
No. Many businesses start with one or two channels, usually search and a better website, and add more once those produce leads.
How do you report results?
You get regular reports on spend, leads and cost per lead by channel, so you can see what each dollar produced.
// Start here
Ready to win more customers in New York City?
Send the form and we’ll come back with a plan. Prefer to talk first? Book a free 30-minute strategy session.
// Also serving
Marketing in other cities
// More from TLG
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