Digital marketing for Portland businesses
Win customers in Portland and across the river with search, maps, social and paid campaigns, plus ecommerce marketing for Oregon brands that sell nationwide.
- Ecommerce ads for apparel, outdoor and food brands
- Instagram for independent shops, carts and breweries
- Campaigns covering Oregon and southwest Washington
// Free proposal
Your free marketing plan for Portland
Tell us about your business. We’ll review your site and market and send a plan with what we’d do first.
TLG Marketing runs search, Google Maps, paid ads, social media and website work for Portland businesses, from neighborhood shops that need local customers to Oregon brands selling online. Our agency was founded in 2006 in Long Beach, California, and we work with Portland companies remotely, with reports tied to leads and sales.
What it takes to win customers in Portland
Portland has a strong independent business culture, a cluster of athletic and outdoor brands and a metro that crosses into Washington, so marketing plans here often mix local and national goals.
- The apparel cluster sets a high bar. Nike, Adidas North America and Columbia Sportswear are based in the area, and the suppliers and smaller brands around them sell to buyers who expect polished design and clear product pages.
- Local shops sell on personality. Food carts, coffee roasters, breweries and makers depend on Instagram, reviews and photos to show what makes them different and give customers a reason to stop by.
- Many brands sell beyond Oregon. Outdoor gear, apparel, coffee and food companies often ship nationwide, which calls for shopping ads, paid social and an ecommerce site measured on revenue as well as leads.
- The river splits the tax rules. Oregon has no sales tax and Washington has no income tax, so many Vancouver residents cross the Columbia to shop. Retailers can target southwest Washington with ads that mention tax-free shopping.
How we run a Portland marketing campaign
We start by separating your local and online goals, because a store that needs foot traffic and a brand that ships nationwide need different channels and different reports. Tracking for calls, forms and online sales goes in first, then we fix your Google Business Profile and site and launch the mix that fits, from local search and Instagram to shopping and paid social campaigns.
Reports cover spend, leads, sales and cost per result by channel. Our ecommerce SEO services page explains how we help online stores rank.
Areas we cover around Portland
- Beaverton
- Hillsboro
- Lake Oswego
- Tualatin
- Oregon City
- West Linn
- Gresham
- Vancouver, WA
// How it works
One team, one plan, measured results
Discovery
We learn your customers, margins and goals, and look at what is working today and what isn't.
Plan
You get a channel plan: which mix of search, ads, website and social fits your budget, and what to do first.
Launch
Our team builds the pages, campaigns and tracking, so every call and form is counted from day one.
Report and improve
Regular reports on spend, leads and cost per lead, with budget moved toward what performs.
// Client reviews
Rated 5.0 from 21 Google reviews
What clients say about working with us, in their own words.
- ★★★★★
“…it was one of the most efficient conversations I’ve ever had. Knowledgable, thoughtful, reasonably priced - highly recommend TLG Marketing”
Alec ColemanGoogle Ads and Merchant Center
- ★★★★★
“They are unbelievably efficient and always so customer service/satisfaction oriented.”
Sharon KuyperWebsite development and accessibility compliance
- ★★★★★
“I had a fantastic experience working with Evan Lamont and his awesome team at TLG Marketing as our outsourced Marketing Team.”
Fred CooperOutsourced marketing team
// What’s included
Everything marketing needs, under one roof
Strategy, development, content and reporting from one team, so nothing falls between agencies.
SEO
Rankings for the searches your customers make, in Google's map results and organic listings.
Paid ads
Google, Facebook and LinkedIn campaigns built around cost per lead.
Web design
Fast, clear websites designed to turn visitors into inquiries.
Social media
Profiles and posts that make your business look active and trustworthy.
Reputation
Google Business Profile, reviews and listings managed in one place.
Tracking and reporting
Calls, forms and bookings traced back to the channel that produced them.
// Questions
Marketing in Portland: common questions
Do you have an office in Portland?
No, our office is in Long Beach, California, and we work with Portland businesses remotely through video calls, shared dashboards and regular reports.
We sell online across the country from Portland. Can you help with that?
Yes. Many Portland companies, especially in apparel, outdoor gear, coffee and specialty food, sell nationally, so we combine shopping and search ads, paid social and a website built for online sales, and report on revenue and cost per sale as well as local leads.
How much does digital marketing cost?
It depends on your market, your goals and which channels you need. Tell us your monthly budget on the form and we'll recommend the mix that budget can support.
Do I need every channel?
No. Many businesses start with one or two channels, usually search and a better website, and add more once those produce leads.
How do you report results?
You get regular reports on spend, leads and cost per lead by channel, so you can see what each dollar produced.
// Start here
Ready to win more customers in Portland?
Send the form and we’ll come back with a plan. Prefer to talk first? Book a free 30-minute strategy session.
// Also serving
Marketing in other cities
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